Business Development Manager

Do you like the thought of getting out in the community and establishing relationships with local businesses and groups? If that sounds cool, then think about working your way up to becoming the Business Development Manager for a credit union. As the Business Development Manager, you develop a strategic plan for development of new business and provide tactical steps for implementation. You’ll manage the day-to-day business development functions of the credit union while you cultivate new, and maintain existing, relationships for all facets of corporate sponsorship, auto dealers, RV/boat and motorcycle dealers, realtors, etc. Don’t worry, you won’t have to do all of this alone, you’ll be able to manage a business development staff to make all of this happen.

Major Duties and Responsibilities

1. Manage the business development staff and monitor the workflow of the department against goals and targets for new business development.
2. Be a visible presence in the local community and sponsor community. Promote the credit union through visible participation in business, community, and charitable organizations and activities.
3. Mentor, coach, and train employees on how to deal professionally and effectively with members, SEGs, and other contacts such as auto dealers and realtors in promoting the credit union.
4. Research the demographics of the area in which the credit union operates and determine population groups served by the credit union. Develop contact lists of potential new SEGs or members to reflect research.
5. Contact prospective members, SEGs, auto dealers, RV/boat and motorcycle dealers, brokers, etc. to present information on products and services of the credit union.
6. Serve as the primary liaison and contact for the credit union’s existing SEGs and maintain all facets of the relationship. Make formal presentations at SEGs to introduce the credit union to employees; answer questions and provide a resource that encourages participation. Coordinate enrollment meetings at SEGs.